Inputs
- Meta ad export or campaign URL.
- Landing page crawl.
- Conversion goal and offer notes.
Demo scanner
This is a static proof demo. A production version would connect Meta Ads, GA4, a page crawler, and a CMS or task system.
Production path
The point is not a toy score. The point is a repeatable operator tool that turns paid-media waste into a fix queue.
Analysis
- Promise-to-proof gaps.
- CTA and form friction.
- Tracking and routing risks.
Output
- Client-ready report.
- Prioritized fix queue.
- Variant copy and implementation notes.
Paid sprint scope
A real build would start with one campaign and one landing page, then connect the scanner to actual source data instead of pasted text. The first paid milestone should produce a deployed internal tool, one client-readable report template, and a queue of fixes that a media buyer or landing-page builder can act on without another meeting.
Day one
- Import campaign/ad copy and page content.
- Define the scoring rubric with the operator.
- Generate the first report from one live account.
Day two
- Add variant copy, task export, and QA checks.
- Package the output for founder or client review.
- Document how the team runs the tool again.
Follow-on
- Connect Meta Ads and analytics APIs.
- Rank leaks by spend, volume, and conversion impact.
- Track before/after improvements across accounts.